Skip to Content

Resident Retention Strategies That Work

A happy woman stands by a window, smiling as she looks at her phone, enjoying her cozy space.As a rental property owner, you probably comprehend that renter retention is important for long-term success. Not only do high turnover rates increase costs, but they can also weaken the stability of your investment property in various ways. Consequently, resident retention must be a principal priority for landlords and rental property owners alike. The great thing is that some straightforward, good strategies can significantly enhance resident gratification and inspire them to renew their leases yearly. Here are our ideal strategies for boosting resident retention and ensuring your properties stay profitable and flourishing.

Build Trust Between Renters and Landlords

In the rental industry, a big part of the actions of owners and landlords pertains to relationships with people. Great communication and mutual trust between a renter and their landlord are important for long-term retention.

As a property owner, you can build a good relationship with your renters by maintaining frequent and positive communication, establishing open lines of communication, immediately resolving their needs, and regularly checking in on their well-being. Staying responsive to your renter, without excessive engagement, can develop a sense of caring for their welfare and push them to stay in their rental home longer.

Ensure the Property is Properly Maintained

In addition to cultivating a positive relationship with your renters, it is as critical to deal with property maintenance and repairs diligently. These two practices are complementary, mainly in the pursuit of improving retention rates.

Inadequate property upkeep is one of the main reasons why renters leave, typically when maintenance requests have been ignored. Also, proactive maintenance can reduce costs by avoiding costly emergency repairs and showing to your renter that you prioritize their residence in a well-kept property. This may inspire them to take good care of the property, which can also protect the value of your property.

Invest in Thorough Tenant Screening

Undeniably, finding renters who will take good care of your property is more difficult than it appears. Yet, you can strictly screen your applicants before signing a lease. Screening renters is advisable since it measures trustworthiness, accountability, and a good fit for your property.

A wide-ranging investigation should offer a detailed look at your renter’s finances, credit record, and rental history while alerting you of any previous concerns. Don’t forget to ask for and check their references, like former landlords, any criminal background within your state, and any places where they have previously lived.

Provide Incentives for Lease Renewal

An effective way to encourage lease renewals is to offer incentives to your current resident. Sadly, several rental property owners exploit the lease renewal to raise their rental rate or enforce limitations that make their renter unhappy or unwilling to renew. Even though a rental rate increase may be inevitable, it must be reasonable and accompanied by an explanation of the value the tenant will receive in return.

For illustration, you might highlight recent property upgrades, such as new appliances, upgraded amenities, or fortified security features. You may also need to consider giving your resident a small discount for renewing early, a free carpet cleaning, or even a tiny unit upgrade, such as fresh paint or new fixtures. A modest action can significantly contribute to making your resident feel valued and develop a sense of trust.

When to Call the Experts

These proven strategies can significantly improve resident retention, diminish turnover expenditures, elevate property worth, and create more steady, long-term tenancies. Undoubtedly, managing a rental property and resident relationships may provide significant challenges, in addition to needing time and effort that may be in short supply.

At Real Property Management Concordia, we comprehend that managing rental property and resident relationships can be a significant issue, demanding time and effort that may be insufficient. Therefore, we are present to assist. Our team is willing to assist you in boosting resident retention in Nashville and neighboring areas. Contact us online or call 623-217-0413.

We are pledged to the letter and spirit of U.S. policy for the achievement of equal housing opportunity throughout the Nation. See Equal Housing Opportunity Statement for more information.

The Neighborly Done Right Promise

The Neighborly Done Right Promise ® delivered by Real Property Management, a proud Neighborly company

When it comes to finding the right property manager for your investment property, you want to know that they stand behind their work and get the job done right – the first time. At Real Property Management we have the expertise, technology, and systems to manage your property the right way. We work hard to optimize your return on investment while preserving your asset and giving you peace of mind. Our highly trained and skilled team works hard so you can be sure your property's management will be Done Right.

Canada excluded. Services performed by independently owned and operated franchises.

See Full Details